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Ports functionality from 10+ separate plugins into ECC so users only need one plugin installed. Consolidates: pr-review-toolkit, feature-dev, commit-commands, hookify, code-simplifier, security-guidance, frontend-design, explanatory-output-style, and personal skills. New agents (8): code-architect, code-explorer, code-simplifier, comment-analyzer, conversation-analyzer, pr-test-analyzer, silent-failure-hunter, type-design-analyzer New commands (9): commit, commit-push-pr, clean-gone, review-pr, feature-dev, hookify, hookify-list, hookify-configure, hookify-help New skills (8): frontend-design, hookify-rules, github-ops, knowledge-ops, lead-intelligence, oura-health, pmx-guidelines, remotion Enhanced skills (8): article-writing, content-engine, market-research, investor-materials, investor-outreach, x-api, security-scan, autonomous-loops — merged with personal skill content New hook: security-reminder.py (pattern-based OWASP vulnerability warnings on file edits) Totals: 36 agents, 69 commands, 128 skills, 29 hook scripts
157 lines
5.1 KiB
Markdown
157 lines
5.1 KiB
Markdown
---
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name: content-engine
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description: Create platform-native content systems for X, LinkedIn, TikTok, YouTube, newsletters, and repurposed multi-platform campaigns. Use when the user wants social posts, threads, scripts, content calendars, or one source asset adapted cleanly across platforms.
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origin: ECC
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---
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# Content Engine
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Turn one idea into strong, platform-native content instead of posting the same thing everywhere.
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## When to Activate
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- writing X posts or threads
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- drafting LinkedIn posts or launch updates
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- scripting short-form video or YouTube explainers
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- repurposing articles, podcasts, demos, or docs into social content
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- building a lightweight content plan around a launch, milestone, or theme
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## First Questions
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Clarify:
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- source asset: what are we adapting from
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- audience: builders, investors, customers, operators, or general audience
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- platform: X, LinkedIn, TikTok, YouTube, newsletter, or multi-platform
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- goal: awareness, conversion, recruiting, authority, launch support, or engagement
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## Core Rules
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1. Adapt for the platform. Do not cross-post the same copy.
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2. Hooks matter more than summaries.
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3. Every post should carry one clear idea.
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4. Use specifics over slogans.
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5. Keep the ask small and clear.
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## Platform Guidance
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### X
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- open fast
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- one idea per post or per tweet in a thread
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- keep links out of the main body unless necessary
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- avoid hashtag spam
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### LinkedIn
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- strong first line
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- short paragraphs
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- more explicit framing around lessons, results, and takeaways
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### TikTok / Short Video
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- first 3 seconds must interrupt attention
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- script around visuals, not just narration
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- one demo, one claim, one CTA
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### YouTube
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- show the result early
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- structure by chapter
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- refresh the visual every 20-30 seconds
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### Newsletter
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- deliver one clear lens, not a bundle of unrelated items
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- make section titles skimmable
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- keep the opening paragraph doing real work
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## Repurposing Flow
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Default cascade:
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1. anchor asset: article, video, demo, memo, or launch doc
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2. extract 3-7 atomic ideas
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3. write platform-native variants
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4. trim repetition across outputs
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5. align CTAs with platform intent
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## Deliverables
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When asked for a campaign, return:
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- the core angle
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- platform-specific drafts
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- optional posting order
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- optional CTA variants
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- any missing inputs needed before publishing
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## Content Types by Platform
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### X/Twitter Content Mix
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| Type | Frequency | Example |
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|------|-----------|---------|
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| Educational/tips | 3-4/week | "5 mistakes with [tool]", model selection, config tips |
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| News/commentary | 2-3/week | CVE breakdowns, industry news, product launches |
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| Milestones | 1-2/week | Star counts, test counts, download numbers |
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| Personal/journey | 2-3/week | Builder life, founder diary, lessons learned |
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| Ship logs | 2/week (weekends) | "sunday ship log: [list]" |
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| Engagement bait | 1-2/week | "what's one thing you want [product] to do better?" |
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### Engagement Bait Formats
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- "what's your [X]?" (config sharing, stack sharing)
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- "hot take: [contrarian opinion]" (disagreement drives engagement)
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- "[thing] vs [thing]. go." (tribalism)
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- "what am I missing?" (vulnerability + question)
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### Viral Mechanics
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- Large specific numbers: "1,184 malicious AI plugins"
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- Security scares: "your AI has access to your SSH keys"
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- Zero-X framing: "zero marketing budget. zero ads. just useful open source."
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- Before/after comparisons: default vs configured
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- Personal vulnerability: "ran the scan on my own config. grade B."
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- Contrarian takes: "stop using [expensive thing] for everything"
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### TikTok Script Structure
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```
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HOOK (0-3s): [visual/verbal pattern interrupt]
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PROBLEM (3-10s): [what's broken, what people don't know]
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SOLUTION (10-40s): [demo, walkthrough, the thing]
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CTA (40-60s): [what to do next]
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```
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### YouTube Script Structure
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- Hook (first 15s): Show the result, then explain how
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- Intro (15-30s): Who you are, what this covers, why it matters
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- Chapters (2-3 min each): One concept per chapter, new visual every 30 seconds max
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- Outro: Clear CTA (star repo, subscribe, try product)
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- Description: first 2 lines matter (above fold), include links, chapters
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## Content Recycling Flow
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```
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YouTube (highest effort)
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-> Newsletter (long-form written adaptation)
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-> LinkedIn (professional 3-takeaway version)
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-> X/Twitter (atomic tweet units)
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-> TikTok (15-60s visual snippet)
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```
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Adapt, don't duplicate. Each platform version should feel native.
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## Posting Schedule
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| Slot | Time | Content Type |
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|------|------|-------------|
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| Morning (7-8am) | - | Primary: educational, technical, news |
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| Midday (11:30am-12:30pm) | - | Engagement: question, hot take, QT |
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| Evening (5-6pm) | - | Secondary: ship log, personal, lighter |
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| Throughout day | - | 5-10 replies to relevant accounts |
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## Quality Gate
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Before delivering:
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- each draft reads natively for its platform
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- hooks are strong and specific
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- no generic hype language
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- no duplicated copy across platforms unless requested
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- the CTA matches the content and audience
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- no hashtags on X (they signal inauthenticity on dev X)
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- no links in X tweet body (kills reach)
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- hook in first 7 words (X) or first line (LinkedIn)
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- numbers are specific and sourced
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- at least one parenthetical aside per post for personality
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